_karen-mcgrane-on-web-content-strategy-or-avoiding-the-eleventh-hour-shtstorm-problem.jpg "Karen McGrane on Web Content Strategy or “Avoiding the Eleventh hour Sh*tstorm Problem” from new grane Video Screenshot Preview")
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⏲ Duration: 27 min 8 sec
✓ Published: 25-Jul-2010
✓ Published: 25-Jul-2010
Description:
Wednesday, 23rd June 2010 : Loop Bar, Melbourne, AustraliannWe were lucky enough to have Karen McGrane in Melbourne, and quickly took the opportunity to have her share here experiences on content strategy with us all...nn— nnToo often, organisations fail to deliver content that meets user needs and serves their business goals. Even during website redesigns, the editorial process gets short shrift in favor of building new features and creating new designs. Thinking about the content is always l
Wednesday, 23rd June 2010 : Loop Bar, Melbourne, AustraliannWe were lucky enough to have Karen McGrane in Melbourne, and quickly took the opportunity to have her share here experiences on content strategy with us all...nn— nnToo often, organisations fail to deliver content that meets user needs and serves their business goals. Even during website redesigns, the editorial process gets short shrift in favor of building new features and creating new designs. Thinking about the content is always l
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